For many, the new year brings about an opportunity to cut out old habits and introduce new ones. Plenty of people enter January with a new gym membership, less caffeine, or even a new mindset to keep themselves motivated. But what about new practices to better the success and growth of your business? Keep reading to find some great resolutions that you can apply to improve your business!
Engaging Content
Jump into the new year with a new and improved social media strategy! Try to create posts that will capture the attention of your followers and award you with lots of engagement. To start, you can look back at your posts and see which ones got the most likes, comments, shares, views, and so on. Then, try to see if there are any common denominators between the posts with lots of engagement. This could include types of content, topics, text, and more. If you’re still unsure of where to start, work to create content that’s appropriate for the specific platform you’re using. For example, Facebook is a great place to post videos or a small album of photos that highlight you and your business. Instagram is an excellent place to post aesthetically pleasing photos and utilize Stories. Play around on the social media platform and see which forms of content can get you the most engagement on!
Networking Groups
Although the start of 2021 looks a bit different than years prior, it’s still a good idea to try and expand your circle by meeting new people and joining new groups! Look for opportunities to attend networking events or try out some new groups. If in-person meetings are not possible for you, try getting into some online spheres using Zoom calls or Facebook groups. This will allow you to continue meeting people without leaving the comfort of your home! Whenever possible, work towards getting into new communities and making connections wherever you can! This may help your business to further develop and grow throughout the course of the year.
What Isn't Working?
Although we’ve mentioned some new habits you can incorporate into your business, it’s also important to acknowledge the possibility of cutting out old habits. Take a step back and examine the way you’ve operated your business over the last year. The more honest and unbiased you can be, there more areas you’ll be able to identify as “mendable.” Are there particular practices that just aren’t working anymore? If the answer is yes, don’t worry! The start of a new year is the perfect time to make adjustments and try new things. Come up with some ways to modify your past plan to better suit your current business needs. Or, throw the old plan out entirely and come up with a brand new one! If you need to come up with a new social media strategy, start looking up new ones! If you want to be better at organizing your files, designate a time or day to get it done! Don’t be afraid to make changes and try something new. If it doesn’t end up working for you, you can always try something else later on.
Resolutions are excellent for remotivating yourself and making changes to the way you operate. If you want to revolutionize your business and set some exciting new goals, take the new year as an opportunity to do it now!
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