For many, the new year brings about an opportunity to cut out old habits and introduce new ones. Plenty of people enter January with a new gym membership, less caffeine, or even a new mindset to keep themselves motivated. But what about new practices to better the success and growth of your business? Keep reading to find some great resolutions that you can apply to improve your business!
Engaging Content

Jump into the new year with a new and improved social media strategy! Try to create posts that will capture the attention of your followers and award you with lots of engagement. To start, you can look back at your posts and see which ones got the most likes, comments, shares, views, and so on. Then, try to see if there are any common denominators between the posts with lots of engagement. This could include types of content, topics, text, and more. If you’re still unsure of where to start, work to create content that’s appropriate for the specific platform you’re using. For example, Facebook is a great place to post videos or a small album of photos that highlight you and your business. Instagram is an excellent place to post aesthetically pleasing photos and utilize Stories. Play around on the social media platform and see which forms of content can get you the most engagement on!
Networking Groups

Although the start of 2021 looks a bit different than years prior, it’s still a good idea to try and expand your circle by meeting new people and joining new groups! Look for opportunities to attend networking events or try out some new groups. If in-person meetings are not possible for you, try getting into some online spheres using Zoom calls or Facebook groups. This will allow you to continue meeting people without leaving the comfort of your home! Whenever possible, work towards getting into new communities and making connections wherever you can! This may help your business to further develop and grow throughout the course of the year.
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